The Pendry Hotel, located in the Gaslamp District of San Diego, celebrated its groundbreaking ceremony yesterday. The space was decorated a la Mr. Pendry with surfboards, taxidermy, guys in bearskin hats and Bermuda shorts, umbrellas and derbys, and the motto “Know Thyself” whilst speeches were made about the upcoming 317-key hotel. Rottet Studio is proud to be part of the team working on the space, alongside Awbrey Cook Rogers McGill and Davis Reed!Read press coverage of the groundbreaking ceremony on UT San Diego.