Happy Transformation Tuesday! Rottet Studio was recently asked to provide a rebranding for the Planet Hollywood Resort and Casino in Las Vegas for Caesars Entertainment. Dispensing with the movie props and dated references to aging action heroes, Rottet Studio created a new vision for the iconic 80's era hotel based on the vibrant night life of present day Hollywood: living large on the Sunset Strip.The guest rooms were designed with this convivial aspect in mind, with spaces structured around various activities such as drinks with friends before a night on the town, as well as romantic getaways. The design is reminiscent of an upscale Sunset Strip residence, with very modern and somewhat aggressive art taking center stage. Large seating areas with wrap around sectional sofas and large coffee tables promote gatherings with friends. Bathrooms are presented with new vanities, finishes and lighting that adds a reference to the classic Hollywood lighting make-up mirror.Combining elements that are at once both glamorous and street urban, the new scheme includes fabrics inspired by Beyoncé and Britney and a color scheme that emphasizes high contrast and strong visual style. See the Before/After transformation below:
Happy Transformation Tuesday! This week we're bringing you before and after images of The James Royal Palm in Miami Beach, FL. Designed by Lauren Rottet, The James Royal Palm is a modern tribute to the local area and art deco roots of the historic Royal Palm which was built in 1939. The entire design vision behind the hotel was to transport guests into an era of nostalgia reminiscent of Art Deco Miami in the 1920s through 1940s.Several design elements pay homage to this art deco period including a grand sweeping staircase on the first floor and a “moon gate”—shrubbery that frames the front entrance and serves as an air of privacy for the living room garden behind its walls which features oversized topiary lawn furniture including chairs, sofas and lounges. Many signature design elements original to the hotel were also kept intact such as the decorative compass rose on the terrazzo floor in the lobby, porthole windows in the lounge and the green glass reception desk which was restored and converted to a fresh juice bar.
Pursuitist India named Loews Regency among Ten Best Luxury Hotel Openings in 2014, noting in particular the “addition of six designer-inspired Signature Suites”, including the Rottet-designed Glamour and Pop Art Suites.“Loews Regency tapped international architecture and design firm Rottet Studio for The Grand Suites, inspired the cultural icon, Marilyn Monroe. Suite 1620, The Glamour Suite, is an interpretation of what might have been Marilyn’s Park Avenue pied a terre, evoking how she would have lived in the heyday of her celebrity glamour in New York City. Next door is the Pop Art Suite, which pays homage to pop artist Andy Warhol. Black and white architectural finishes, inspired by comic books and ad-based Pop Art graphics, provide a bold background.”Read the full article here.
The Real Deal, a New York real estate news outlet, featured the Rottet-designed Surrey Hotel as the city’s most expensive one-bedroom rental.“Talk about rent that’s ‘too damn high.’ The city’s most expensive one-bedroom is on the market for $300,000 per month. The annual cost comes down to $3.6 million per year, according to the New York Post. The unit in question is an apartment at The Surrey at 20 East 76th Street, according to the newspaper.”Read the full article here.
The Real Deal, a New York real estate news outlet, featured the Rottet-designed Surrey Hotel as the city's most expensive one-bedroom rental."Talk about rent that’s 'too damn high.' The city’s most expensive one-bedroom is on the market for $300,000 per month. The annual cost comes down to $3.6 million per year, according to the New York Post. The unit in question is an apartment at The Surrey at 20 East 76th Street, according to the newspaper."Read the full article here.
Pursuitist India named Loews Regency among Ten Best Luxury Hotel Openings in 2014, noting in particular the "addition of six designer-inspired Signature Suites", including the Rottet-designed Glamour and Pop Art Suites."Loews Regency tapped international architecture and design firm Rottet Studio for The Grand Suites, inspired the cultural icon, Marilyn Monroe. Suite 1620, The Glamour Suite, is an interpretation of what might have been Marilyn’s Park Avenue pied a terre, evoking how she would have lived in the heyday of her celebrity glamour in New York City. Next door is the Pop Art Suite, which pays homage to pop artist Andy Warhol. Black and white architectural finishes, inspired by comic books and ad-based Pop Art graphics, provide a bold background."Read the full article here.
Interior Design has released the 2014 Hospitality Giants ranking, and Rottet Studio came in at #24 out of 75 listed firms."It’s now safe to say, cliché or no, that the 75 firms that make up the Interior Design Giants in the hospitality sector have finally returned, after the Great Recession, to 'business as usual.' Firms have found both stability and growth—by all accounts consistent and sustainable. And almost all have a pleasant view of the future."See the full article with rankings on Interior Design's website.
Valencia's Lone Star Court was featured in Prime Living Magazine's September-October issue!"There’s something magical, nostalgic and uniquely American about hitting the open road. Just watching the scenery rush by the car window awakens the nomadic spirit of adventure in all of us. And when it’s time to stop for a while and cool the tires, what’s more charming than a mom-and-pop style motor court hotel? While many of these charming, kitschy outposts of traveler hospitality might have faded to flickering, neon-lit mirages of our childhood, one hotelier—with the help of Lauren Rottet of Rottet Studio—is trying to bring back the cool of motor court traveling with the sophistication of luxury boutique hotel amenities."Pick up a copy today to read the full article!
The July 2014 issue of Boutique Hotelier includes a brief write-up on Valencia Group's Lone Star Court with praises to Lauren Rottet's interior design. Read the full digital issue here!
Thank you, Lifestyle Magazine, for listing us among the "5 Leading Firms in Hospitality Design"!Read the full blog post here and see the other featured firms.